PlayedClub
Radio In-Store
Dynamic Display
PlayedClub has been the specialist in toys for children aged 0 to 15 since 1950, with more than 300 points of sale in France and abroad.
Ecoutons Pour Voir has been supporting the network for several years, with both the JouéClub brand radio, designed around the brand's core concepts, and the management of fairly complex message campaigns, particularly during the holiday season.
JouéClub is also digital signage, including flow management and the installation of screens and screen walls in stores, as well as a technological watch that allows the Bordeaux brand to benefit from technological innovations in terms of display.